How to Benchmark Clients and Deliver More Value
How do you track the impact of your platform on a client’s business over time? What about comparing one client against another? For many organizations, this is a particularly challenging endeavor that ultimately falls by the wayside: it’s daunting and everyone is busy. This is a huge missed opportunity: successful client outcomes not only are […]
Account Management: How to Track the Elusive Best Practices
Have you ever had a client ask for Best Practices? My final push over the cliff into entrepreneurship came as I was managing an Account Management team and sat in the board room of one of our largest clients to discuss how things were going with our software. “Overall we like the software Nigel, but […]
Get Personal with Jeannie Blackwood
Featured Q&A We are thrilled to introduce Get Personal’s first guest Jeannie Blackwood! Get Personal is a monthly feature of our conversations with client-facing thought leaders across the enterprise software industry. Jeannie is an account manager at OpenExchange, a virtual meetings and events company powering the world’s top financial services and investment management firms. Jeannie […]
Our Origins
Foresight was founded on the belief that value is the single biggest driver in B2B selling today. No matter the industry, an organization’s ability to effectively identify and communicate the value their buyers stand to realize is what separates the winners from the losers. When done well, growth potential is endless. When done poorly, the […]