The Challenge
Rohirrim, a Washington, DC-based company, uses its patented, first-ever, organization-specific generative-AI technology to develop groundbreaking products that aim to reimagine how people work, particularly when it comes to time-intensive, repetitive, and manual tasks that go into producing in-depth long-form content.
The company’s first product, RohanRFP, enables companies to unlock value from proprietary data by securely ingesting and organizing information found in presentations, spreadsheets, proposals, whitepapers, and emails. The platform helps businesses grow by allowing them to respond to RFPs 4000% faster, resulting in a 35% reduction in costs, and providing businesses with the ability to respond to 40% more proposals with the same headcount.
Rohirrim’s clients require a delicate balance of precision, security, and efficiency. Yet, as a fast-growing startup, Rohirrim faced a critical challenge: understanding their customers’ true needs and demonstrating the value of their cutting-edge solution.
“For any startup, especially one offering new technology, it’s hard to get a clear read on what customers really think about your product,” explained Siddhi Kodolikar, Customer Success Manager at Rohirrim. “We wanted actionable insights—not just qualitative fluff.”
Their leadership knew that traditional approaches to measuring customer satisfaction weren’t enough. As Andrew Shoaff, Rohirrim’s VP of Customer Success, put it: “We were looking for a way to make customer sentiment tangible—something that executives could see, understand, and act on.”
The Solution
The answer came in the form of Foresight’s Value Reviews. Designed to benchmark customer experiences before and 6 months after implementation, Foresight allowed Rohirrim to collect and analyze data in a way that was both secure and meaningful. This wasn’t just about checking boxes—it was about reshaping the entire customer engagement lifecycle.
“We started with accounts we trusted to give honest feedback,” Andrew recalled. “These insights helped us refine our approach before rolling it out broadly.”
From the outset, Foresight’s Value Reviews provided not just metrics but clarity. Siddhi and her team could finally tie customer feedback to measurable outcomes, uncovering insights that had previously eluded them. “The platform made it simple, fast, and easy to collect truthful data about how customers felt about our product and how it addressed their needs,” Siddhi said. Customers were also quick to recognize its potential. Executive buyers have shared, “I appreciated the opportunity to provide feedback. Going through this exercise helped me see some additional opportunities for you to help us.”
The Impact
As Rohirrim integrated Value Reviews into their process, the results were immediate. Tess Bishop, a Customer Success Manager, found herself armed with actionable insights before every client meeting. “Using the results, I could tailor training sessions to address specific customer pain points. This personalized approach built trust and made onboarding smoother,” she shared.
Value Reviews became a key part of Rohirrim’s strategy during critical milestones like quarterly business reviews, renewals, and onboarding. Tess described the impact of this approach: “It’s not just about sending Value Assessments—it’s about having candid discussions with customers about what’s working and what’s not. That changes the whole tone of the relationship.”
Even the visual tools Foresight provided became a game-changer. Siddhi praised the platform’s ability to translate raw data into compelling stories: “The bar graphs showing effectiveness, utilization, and importance were so powerful. They helped us compare averages across clients and dive deep into individual responses. Those visuals told stories that resonated with our executives.”
Generating Outcomes Over Time
Six months after implementing Foresight, the results were undeniable. Value Review scores showed a 30% improvement in customer value realization, and renewal rates climbed significantly. “The before-and-after comparison was a game-changer for executive presentations,” Siddhi explained. “Seeing the growth in real numbers convinced stakeholders of our value.”
Beyond the metrics, Foresight transformed how Rohirrim forecasted churn and identified opportunities for growth. “It gave us a way to turn data into strategy,” said Andrew. “We could finally connect what customers value to what we deliver.”
This wasn’t just about retaining customers—it was about fostering partnerships. Tess summed it up best: “When we showed customers how their feedback was driving improvements, it completely changed the dynamic. They became collaborators, not critics.”
The Foresight Difference
Rohirrim’s story is one of transformation—not just for their customers but for their own team. Foresight didn’t just provide data; it provided clarity, confidence, and a roadmap for growth. Siddhi reflected on the impact: “Foresight makes my life easier. I’m not scrambling for data anymore. The platform gives me everything I need to create personalized plans for our users.” For Andrew, the impact of Foresight’s Value Review was clear: “Foresight’s Value Review is the best risk indicator I’ve seen. It’s transformed how we engage with our customers and strengthened our relationships at every touchpoint.”
Today, Rohirrim’s commitment to understanding and delivering value has become their defining advantage. By making value realization a core part of their strategy, they’ve set a new standard in customer engagement. And with Foresight as their partner, they’re only getting started.
Discover Your Value Potential
Learn how Foresight can transform your customer success strategy today. Contact us to schedule a personalized demo!
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About Rohirrim
Rohirrim is a generative AI platform tailored for global Enterprises, specializing in Aerospace/Defense and Fortune 1000 companies. Our RohanRFP platform harnesses internal, unstructured data to streamline RFP processes, ensuring quick, accurate responses in your company’s voice.
Hosted exclusively as a dedicated PaaS, it guarantees data security and compliance, reducing training costs and time to productivity. Purpose-built for GovCon RFP workflows, Rohan offers seamless deployment options and eliminates the need for process changes. For more details, visit rohirrim.ai and connect with us on LinkedIn.
About Foresight
Foresight helps visionary CEOs, CROs, and CCOs drive value realization for enterprise customers. By measuring “Customer Perceived Value”, Foresight can accurately forecast account churn risks and expansion opportunities that product usage, NPS, and CRM / CSP reporting won’t catch. For more details, visit rohirrim.ai and connect with us on LinkedIn.
The platform integrates directly into CRM or CSP and automatically generates business cases, maturity models, and joint success plans post-sales teams need to retain and grow revenue. Foresight works with clients globally, from mid-market B2B SaaS companies to large publicly-traded organizations. For more information, visit gainforesight.co and connect with us on LinkedIn.
